e-mail marketing
This isn't your typical newsletter. Maximize your customer list by predicting their every move - or lack of move, earning their trust and maximizing customer value.
So much to say here, but just imagine the instant and automatic ability to send e-mail to say, "Everyone who is a new customer, who looks at t-shirts frequently, who's favorite color is red, who added an item to the shopping cart, but who hasn't been back to the site in over a week. Let's automatically e-mail them a $10 off coupon for red t-shirts and a reminder that the site's shopping cart is completely safe and secure." Also, much more:)
Buzz: Segmentation, Triggers, Actions, Interests, Autoresponders, Syndication, Tracking, Lyris, Double Opt-in